Thursday, November 12, 2009

Wild Animus Web Site Launch



PERSONE DESIGN has just successfully launched a new, fully-featured web site for Wild Animus, the most recent collaborative project from experimental storyteller, author, singer and artist Rich Shapero. PERSONE teams worked in sync with San Mateo-based Too Far Independent Media and Marin-based Interactive Media Agency (IMA) to complete the latest online version of this multimedia storytelling experiment as well as an update to the Rich Shapero info site.



This site was a significant update to the previous version as it re-structured both Wild Animus and the Rich Shapero info site as well as integrated several elements that had been designed for the Eugene Von Bruenchenhein online gallery site, standardized user interface and layout elements as well as having updated core functionalities such as the standard and full-screen gallery applications and other media players which were custom-built for these sites using Flash.



The update also includes each of the 3 CDs from the newly completed box set, which is featured in the Music section and also on sale via the Rich Shapero Store. Also highlighted are the newly redesigned François Burland Wild Animus Series gallery of Art Brut paintings, and a three chapter preview of Wild Animus the novel.

Friday, September 25, 2009

Partnering with Process Metrix

Process Metrix, a bay area high-tech company that evolved from a startup in 1987 into a now long-standing and accomplished team of Master's and Ph. D. level scientists and innovative process control product developers, has chosen PERSONE to re-design their web site and re-address their company and product branding.



Based in Pleasanton, CA, the Process Metrix team focuses on all elements of research and development through production, software development, installing training and supporting their impressive array of incredibly precise and scientifically cutting-edge instrumentation.

Their instruments use laser technology to measure particle concentration, flow dynamics, heat refractor imaging and more providing real-time data acquisition and capturing huge amounts of information which can be visualized or processed with their own proprietary software and hardware systems.

Watch out for the new site in late 2009 or early 2010!

www.processmetrix.com

Friday, June 19, 2009

All Roads Lead To Rome



Even those twisty, windy, curvy, up and down hill roads, too! The Path of the Dragon. There can be diversions along the way, but ultimately, as long as there is intention to get to some other space...I am finding more and more that there are innumerable ways to accomplish any given task or objective.

Take modern web production as an example... Nowadays pages are much more flexible, dynamic, and faster and flashier than ever. Designs with higher resolution, high color depth, animations, info popups and mouseovers abound... As I am approaching the planning process for many projects, the styles of production are beginning to overlap more and more... For example, nowadays we can use javascript for animations and dynamic elements, or we could use Flash. We can use HTML & CSS to format styles and build beyond the boundaries of yesteryear... Our tools are becoming much more powerful, flexible, dynamic and agile... PHP, XML, DHMTL, Python, MySQL, Drupal, Magento or Django or any number of other technologies and platforms for production and integration, that it is becoming infinitely more important to understand truly what one is trying to accomplish, and then in some ways after choosing an appropriate direction based on those goals, to float within the boundaries of that flowing river, because it, too, is flowing to Rome, and most likely you will get there eventually.

Another current of ever fluctuating means lies in the realm of Music. Specifically, production and live performance. There are so many tools out there for each, software packages with virtual instruments, digital audio workstations (DAW), hardware synths, soft synths, MIDI controllers, plug-ins and other such contraptions and whatzits that it's hard to truly evaluate how something can truly be constructed...or de-constructed. I just saw a presentation by New Zealand electronic live act Pitch Black (pitchblack.co.nz) last night--which was awesome by the way--about how they set up their live set and controllers for a performance.

Having started producing my own music by working on live PAs, their descriptions enthralled me and stretched my mind as to how I could accomplish similarly functional workflow methods of organizing songs and mixer strips with my current gear. Even before last night, I had been really contemplating and experimenting with various ways to resurrect my old Yamaha RM1X groove box and Korg Electribe ER-1 for a newly inspired live set, if only to contribute if not drive the show anymore as it used to in my first live electronica performances as The Loomii (mystikluminate.com/theloomii) with my brother and now Mystik Luminate (mystikluminate.com).

Not to diverge too far into audio fanaticism, but suffice it to say that there are just about as many ways to produce music and perform live as there are musicians and live performers... Of course, just as there are as many opinions as people on the planet.

Ultimately, what that means to me is to use every means possible or appropriate to accomplish something. That may include a lot of experimentation and inevitable challenges as obstacles come up, however if we have enough persistence to surmount those obstacles--along with great determination to succeed and accomplish my goals--than the way will present itself through the various experiences and choices we make to accomplish those goals. And, we too, will wind up in Rome.

Tuesday, May 19, 2009

VonBruenchenhein.com is alive!


Von who?  Eugene Von Bruenchenhein, that's who.  I had never heard of the late painter when I was first approached by Silicon Valley publishing company Too Far Independent Media about producing a web site for his work, but when I saw a glimpse of his paintings I was instantly excited about the project. 


VonBruenchenhein.com just launched "officially" this past week.  That means we can all take a deep breath, relax, and enjoy Eugene's wonderfully detailed paintings in extremely high-resolution images, and in a new full-screen, zoomable format that Too Far and PERSONE had pioneered for the François Burland Art Brut gallery relating to experimental storyteller and project visionary Rich Shapero's project Wild Animus.




The coolest thing about the site, imho, is hands-down, the full-screen gallery itself. That is besides EVB's handiwork...which goes without saying. So click into the gallery index and select any of 22 conceptually titled galleries, within which are selections of EVB's paintings. Next click the FULL SCREEN VIEW button on the bottom right of any of the gallery image pages, and you'll be transported into a hi-definition version of online gallery viewing.



Depending on what your screen size is you're in for a treat. The images are up to 300 dpi and some have actual painting size dimensions...so, we're talking VERY high resolution, and also VERY, VERY, VERY, DETAILED! The navigational element expands with mouseover offering a limited set of zooming and navigational controls, and it also pops open a larger menu with gallery navigation, gallery index, downloads, and even an audio player to listen to the late Eugene Von Bruenchenhein himself while browsing his art.

Tuesday, April 21, 2009

Celebrate!

'Tis the season!  Spring and rebirth is upon us!  Along with being a "spring chicken" and having just celebrated my birthday (WOOHOO!!), I am constantly reminded nowadays at how much I have to celebrate!

One GREAT thing to celebrate is coming up tomorrow, EARTH DAY!  I'm doubly excited this year because in addition to loving our dear planet, I was also honored to contribute design services towards a campaign that elevates awareness about our planet and the impacts of taking accessible actions to protect its health as well as promote a forthcoming Disneynature documentary called "EARTH." 


I'm also psyched for the onset of Spring and Summer and excited to be working with Ideal Bite again on another promotional campaign for Summer.

In a larger sense, I am also seeing my continued efforts starting to bear at least some signs of an early bud before the inevitable blossoming flowers and fruit, as I continue to nourish the seeds planted earlier this year, during darker, more barren and truly wintry times.  It's exciting to see the Law of cause and effect coming into manifestation.  Truly something to CELEBRATE!


Thursday, February 26, 2009

Disney-owned Ideal Bite partners with PERSONE for online Earth Day Promotion




Ideal Bite, (www.idealbite.com) a company focused on distributing eco-friendly and “light” green living tips via free regional or themed email newsletters, is partnering with PERSONE for the design and production of an integrated promotional campaign designed to increase email registrations and cross-promote the new Disney Nature documentary film release of "Earth" in time for Earth Day 2009.



We’re excited to be a part of this campaign for many reasons… First, it strikes a deep chord to be involved in a good cause, raising visibility and awareness of our planet’s health and vitality. We’re also excited to work with Ideal Bite again and partner with Disney Nature in promotion of their new film. Key elements for the campaign include a co-branded micro-site, banner advertisements, an HTML email and printed mailers.

The promotion, set to launch in late March will raise visibility for Ideal Bite’s web site, increase registration for their email-based tip newsletters, promote Disney Nature’s "Earth," raise environmental awareness and celebrate Earth Day on April 22, 2009.

Wednesday, February 18, 2009

Twitter me this, twitter me that!

PERSONE, having just lunched with friend from Solipsis Design, is now contemplating the true essence of branding and identity design, especially as it applies to extending into new territory and landing new business with a specific demographic of industry clients.  

We appreciate the attention to detail and chic utilitarianism of modern art, fashion and luxury oriented design.  The idea of understated elegance or walking softly appeals, reminding us that there can be many currents under the surface of a calm sea.



On that note, we just entered the twitter frenzy...  Follow us online at: www.twitter.com/personedesign

Tuesday, February 10, 2009

PERSONE selected to develop Eugene Von Bruenchenhein online gallery

Silicon Valley publishing company Too Far Independent Media (TFIM) has selected PERSONE to produce and develop it's next online project, destined to be the premier online gallery for painter Eugene Von Bruenchenhein.  


The site is currently in production and will feature many of Von Bruenchenhein's paintings, categorized in 22 themed galleries.  It will also feature biographical information, and a selection of audio clips containing various perspectives on EVB's life and work process, including some of his own recordings.

This site will also feature a custom full-screen gallery application, complete with navigational functionality, high-resolution zoom, and free image download functionality.

Stay tuned for launch, currently scheduled for April 2009.  



PERSONE just launched another successful web project with TFIM, completing production of a bio-site for owner and experimental storyteller Rich Shapero (www.richshapero.com) and a site for Mr. Shapero's first major collaborative storytelling project Wild Animus (www.wildanimus.com). 


PERSONE produced the rich media elements for these sites, including the audiobook player, music player, François Burland gallery, and full-screen, zoomable gallery and collaborated with Marin-based IMA Interactive  who did the other production.  The sites were designed by San Francisco-based Big Wig Design

Thursday, February 5, 2009

PERSONE: Enter the Blog

PERSONE has entered the world of blogging.  After many months of consideration we have just now overcome our initial hesitation to jump on the band-wagon or divide our attention from client work and other marketing efforts.  Yes, we have changed our official policy and are now the real new kids on the block.  Move over NKOTB.

Why you might ask?  Well, for the very reason that we are expanding our marketing coverage to include more active networking and blogs being cross-linkable, searchable, relevant, industry specific, and frequently (or at least periodically) updated should generate traffic to our web site, buzz surrounding our design work and business and add depth to our total marketing package.


We just launched our new web site at www.personedesign.com in late 2008 and are looking forward to another year of excellent collaborations and successful projects!


Contact us via telephone at 415.863.2575 or info@personedesign.com if you have specific inquiries about our rates, services or have any questions about our business!